Who it's for
B2B teams whose current PPC agency treats them like a DTC brand (chasing clicks, not pipeline).
Key benefits
- B2B specialised — keyword → buying-stage mapping
- Audiences refreshed weekly from intent graph
- CAC / LTV reporting the CFO trusts
Common questions
Which platforms do you manage?
Google Ads, Microsoft Ads, LinkedIn Ads, programmatic display (DV360, TTD). Meta only when the ICP genuinely lives there.
How is your PPC different from a generalist agency?
We start from the ICP + intent graph, not from keywords. Then we map keyword clusters to buying stages so the mid-funnel doesn't leak into brand spend.
What's the minimum ad spend?
$10k/month media + $3-6k/month management. Below that, the intent-layered advantage doesn't compound.
Client snapshot
A cybersecurity SaaS reduced CAC 41% by re-mapping their PPC to buying-stage clusters.